Bengaluru-based financial services firm Moneyview has acquired Jify.co in a share swap deal, marking a significant step in the expansion of its financial services. The acquisition, which did not involve fresh funding, allows Moneyview to enhance its portfolio and extend Jify’s services to a broader network of employees and organizations.

Jify, which provides on-demand access to earnings for employees, will now benefit from Moneyview’s resources to scale its operations. The move is expected to help Jify reach a larger number of employers and employees across India, addressing financial stress among workers who often rely on high-cost credit options.

The transaction involved issuing shares of Moneyview to Jify’s existing investors, Accel and Nexus Venture Partners. This acquisition aligns with Moneyview’s strategy to broaden its range of financial products, including credit, savings, and investment solutions.

Moneyview’s latest acquisition follows a period of growth and reinforces its position in the financial services sector. The integration of Jify is anticipated to deepen financial inclusion in India, particularly for underserved populations.