50 million users check free credit score on Paisabazaar: How India’s credit market is changing – CNBC TV18

50 million users check free credit score on Paisabazaar: How India’s credit market is changing – CNBC TV18

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Over 50 million consumers have checked their free credit score on Paisabazaar, according to the company. The platform offers lifetime-free access to credit scores from multiple bureaus in seven languages.

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Paisabazaar launched its Free Credit Score initiative in 2017.

The platform estimates that 16% of India’s active credit score users—those with at least one credit product—have checked their score through Paisabazaar.

The company states that 10.2 million consumers improved their credit score within six months of checking it. Around 59% of users took at least one credit product after checking their score.

Additionally, 18 million users who had Days Past Due (DPD) in their credit report cleared their outstanding debt.

Paisabazaar reports a shift in user demographics.

In the initial years, 20% of users accessing their credit scores were from non-metro cities. Currently, 70% of users are from beyond the top metros. Three out of four new users checking their credit score for the first time come from outside major urban centers.

The platform also offers features such as a Score Predictor, which helps users understand the impact of credit actions, and PB Assist, an AI-powered chatbot that provides real-time insights.

Paisabazaar is part of PB Fintech Group, which has been listed on Indian stock exchanges since 2021.

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